EC Studio at Euroshop 2020
Data di pubblicazione: 14.10.20
For the 2020 International Retail and Design Fair in Dusseldorf, EC Studio created an immersive exhibition influenced by the bold aesthetics of our 2020 catalog. Highlighting the natural beauty and variety of our fabrication materials, white walls provided a clean backdrop for the display of our products. Visitors were led around the exhibit’s perimeter by way of a corridor peppered with illuminated alcoves showcasing our collection. White accessories were chosen to demonstrate our products’ extraordinary form while in-use, without detracting from our principals of design. In contrast, the center of our exhibit was dominated by a celebration of color, influenced by our highly customizable Creative Collection. In a simulation of our design process, visitors were invited to examine our fabrication and finishing materials, creating pairings in order to visualize a tailor-made display piece. This level of interactivity engaged visitors in a way that elevated the passive demonstration of our products. Client participation is emblematic of EC Studio’s philosophy of customization.